The Life of a Therapist

Attention Massage Therapists!

Did you know that the week of July 20th through 26th is EveryBody Deserves a Massage Week?

EveryBody Deserves a Massage week is sponsored by the ABMP (Associated Bodywork and Massage Professionals), and they have been running the event for 14 years.

Basically, massage therapists are encouraged to promote the benefits of massage therapy while helping to make massage more affordable to the community. You can participate any way you want, but here are a few suggestions:

• Offer discounts to your current clients
• Give FREE massages to senior citizens
• Donate complimentary chair massages and/or offer massage for a donation that will be given to a charity of your choice
• Asked for canned food donations in exchange for chair massages
• Create special offers for service groups (ie. firemen, etc).

These are just a few of the suggestions made by ABMP and others. I’m sure you can think of more.

Personally, I am offering incredibly steep discounts to anyone who calls to book their massage by the 26th, even if their appointment is after that date.

I also took this opportunity to open up a case study program to some of my clients, where they will get a package of 5 massages for a very low price while helping me to finish a project for an international certification! Everyone wins!

Regardless of how you celebrate, remember to express how important massage and bodywork actually is and how beneficial it can be to the body. Be creative, and have a great week!

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